Slow Time of the Year

So what do you do during the slow time of the year?  This year we have worked on revamping parts of our web site and researching new ways to market our business.   We already use Google Adwords for targeted marketing but needed something a bit more local and personal.  We decided to approach local real estate offices and offer free head shots.  Yep, I said free.  Actually it will end up costing us money to do the job.  So why would I do that?  To get my name into that section of the community.  We have started shooting real estate pics for advertising and need to spread the word about our new service.  So we are working out the details now with two of the top five agencies already on board for February.  In a tight economy and a slow time of year, you have to get creative with your marketing.